Locala

Tech Insights

Leveraging Technology and Real Time to Generate In-Store Traffic

With the hybridization of consumption modes accelerated by Covid, stores must rethink their strategy to generate traffic. This is what Locala helps them do, as founder and CEO, Christophe Collet, explains. What is Locala’s mission and what are its solutions? For more than 10 years, Locala has been a leader in the drive-to-store market. We …

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The Importance of UX Design on Ad Platforms

Learn why Sophie Delrot, VP Design at AskLocala, believes good UX design is key when creating an ad platform that actually performs – especially for small and medium businesses. Digital advertising has gone through many stages of evolution throughout the years. However, ever since programmatic—that is, data-driven, automated, digital—ad buying has become the norm for …

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Meetup – Machine Learning Aix-Marseille S03E02 – S4M – 11 Oct 2017

AI in Aix-Marseille! Join us! Algorithms: From theory to production & Machine Learning news! Program: Welcome, presentation of the news of the summer. The Journal of Machine Learning: Laurent Cetinsoy will present a special newsletter of his newspaper with even more hot news on Machine Learning in industry and research. From theory to production, by …

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DotJS 2016

Our front-end developers recently attended DotJS, an annual conference on state of the JavaScript world that happens in Paris. 2016 was its biggest year yet, with over 1200 attendees filling the enormous Pullman Dock venue. The talks ranged from high-level concepts of the latest and greatest frameworks, to an in-depth explanation of how memory works …

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S4M ranked among top 100 companies recruiting digital talents

This week Frenchweb released their ranking of the Top 100 companies in France that are recruiting digital talents in the coming year and S4M made the list at number 44! In the first half of 2017, these companies in the ranking will recruit a combined total of more than 7,900 digital profiles; roughly 78% of these are permanent contracts. …

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2016 R&D Team Building

Surprise team lunch, escape game, and drinks in an arcade bar – just an average day at S4M with the R&D team 😉   At S4M, we host an annual team building event each year with all the teams including sales, marketing, adops, traders, account managers, and the R&D. This annual company-wide team building is important to exchange ideas …

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